Hug me.

Posted April 22, 2009 by mamaroo
Categories: Craft

I’m a big fan of bizarro crafts. Even if it skews a wee bit creepy. But, while I was looking for inspiration for a hug-based logo I’m working on, I came across this:


It might be the creepiest thing I’ve seen in quite some time. And, it kind of makes me feel a little better about the crafty items I’ve created over the past year.


Thinking Spring.

Posted April 14, 2009 by mamaroo
Categories: Design

Warm weather is so close I can taste it. I guess you could say, I have Spring on the brain:


One of the designs I’ve finished up this past week for the upcoming Harrison Center May First Friday.

When I grow up, I want to be Paula Scher.

Posted March 31, 2009 by mamaroo
Categories: Inspiration


Before I even knew her name, I was a rabid fan. I can’t remember the exact moment when I made the connection between the images I marked in every PRINT Design Annual and the fact that Paula was responsible for most, but it changed my life. Knowing that this tough-talking, honest female created these amazing pieces of work (in a mostly male-dominated field at the time) just made my head swim. And, to top it all off, one of the greatest compliments I ever received (regardless of it’s appropriateness or truth), was that some of my work reminded them of Paula Scher.

A while back, I saw an interview with Paula. It was part of an Adobe campaign (you can see it here). She talked about her process and I found myself nodding my head in agreement. God, she’s so cool.

The more I find out about her, the more I relate. And the more I see her work, the more she tops the short list of people I would love to meet.




Busy lil’ crafter.

Posted March 30, 2009 by mamaroo
Categories: Craft

This weekend, I spent most of my time finishing up three pieces for this Friday’s gallery opening at the Harrison Center for the Arts. I was approached last week to see if I’d be interested in putting a few pieces in the show and, since I had a few drinks in my system at the time, I said “yes.” I had nothing started and, basically, these came from a long night of playing around with fabric scraps, messing up, getting frustrated, trying again and finally figuring out a direction I wanted to go in. Five days later, I ended up with these little babies:


They’re basically a mixture of fabric, felt, machine sewing, hand stitching and some tranfers here and there. Then I edged each piece with a charcoal-colored quilter’s tape. Here’s a closeup of each:


And, finally, a reference for size:


If you’re around Indy for this First Friday’s festivities, you should stop by the Harrison Center. Susan Hodgin is the featured artist and she is amazing. You won’t be disappointed.

Inspirational Interviews

Posted March 27, 2009 by mamaroo
Categories: Inspiration

At the beginning of the year, I finally bought this book after picking it up EVERY TIME I went to the bookstore:


#1, you can’t help but touch it because it’s got this crazy mixed-textured cover (part mossy felt and part what appears to be plastic/varnished?). It’s absolutely gorgeous. The inside is full of samples and Q&A with top designers in the industry. Questions range from “Turn Ons” to “What would you be doing if not working in design?” It’s a very fun and quick look inside the minds of some of the most influential design icons (Sagmeister, Scher and Bierut, to name a few).

#2, I think it could be enjoyed by anyone interested in the design process.

I’ve made a habit of keeping it next to my computer so that I can read an entry here and there to inspire.

A Taste of Tuscany II

Posted March 26, 2009 by mamaroo
Categories: Design

I’m in the midst of developing the new look for the Ronald McDonald House’s wine tasting charity event: A Taste of Tuscany. The event is in it’s second year and, after developing last year’s idea (which was a merlot tone with a very similar layout), we decided it would be a good idea to keep the brand strong and just change up a few elements.

Version 1

Version 1

Version 2

Version 2

Bill Callahan @ LUNA Music Midtown

Posted March 25, 2009 by mamaroo
Categories: Design


I just finished this little design for the upcoming Bill Callahan instore at LUNA Music Midtown. It’s on Easter Sunday, hence the Easter theme. I wanted to get some creepiness in there with the headless paper doll.

If you’re in Indy, you should stop by.